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MOWO Plywood furniture, furniture that bends and moves

Behind the scenes of a Plywood furniture Kickstarter

Crowdfunding platforms have become a very popular tool to kickstart a business or collect orders for larger batch production. Although it’s well known that Kickstarter success rates are low, the hope for a breakthrough mostly overpowers the fear of failing. Having completed the MOWO furniture Kickstarter campaign last year, I want to share some insights with you about our journey